The Editorial Session

Never Wonder What to Post Again.

Plan and schedule your next three months of blogs and social media in four guided weekly sessions.

A quarterly planning workshop for business owners.

A calm, organized workspace ready for a planning session
The Quarterly Cadence

A rhythm you can plan your year around.

Members attend four live weekly sessions each quarter, then walk in with a finished plan. Each workshop sets up the quarter ahead — so you're always one step in front of the calendar.

Octoberplans January – March
Januaryplans April – June
Aprilplans July – September
Julyplans October – December

By the end of each workshop, your content is planned before the next quarter begins.

A tactile planner illustrating the quarterly planning rhythm
The Four Weeks

An editorial timeline, week by week.

1
Week One

Quarterly strategy and monthly themes

Set your direction for the quarter and define the themes that will carry every piece of content.

2
Week Two

Plan your blog content

Map three months of blog topics that build authority and support your themes.

3
Week Three

Plan your social media content

Turn your themes into a steady social rhythm across every platform you publish on.

4
Week Four

Review, refine, schedule

Polish the plan, schedule it, and leave with your marketing completed for the quarter ahead.

Close detail of an editorial planning timeline
Portrait of Tracy Gibb, content marketing strategist
Meet Your Coach

Tracy Gibb

Founder, The Marketing Shop

Tracy Gibb has spent years helping businesses build authority through consistent, strategic content. Her approach favors practical implementation over theory, so every session ends with work that's actually done. With The Editorial Session, she turns the overwhelming question of "what to post" into a calm, repeatable plan.

Who This Is For

Built for people who lead with their expertise.

Anyone building authority through consistent content marketing.

Business owners
Consultants
Professional service firms
Attorneys
Financial advisors
Coaches
Professionals at work in a real business context

Finally ahead of your content — every quarter, all year long.

Founding Member Pricing

Choose the cadence that fits you.

Founding Member rates — these may increase for future members.

A premium detail accent for the pricing section
Monthly
$35
per month
Become a Founding Member
Quarterly
$97
per quarter
Become a Founding Member
Annual · Best Value
$350
per year
Become a Founding Member
In Their Words

Quietly, finally ahead.

"For the first time in my career, I open each quarter knowing exactly what I'm publishing. The Editorial Session took a nagging weekly stress and turned it into a single calm afternoon."

Marguerite Lowell
Principal, Lowell & Reed Advisory

"I used to scramble for something to post. Now my whole quarter is mapped before it begins."

Devin Carras
Founder, Carras Legal Group

"The accountability is what made it stick. Four sessions, and my marketing was simply done."

Priya Anand
Independent Marketing Consultant

Start every quarter knowing exactly what you're going to publish.

Join The Editorial Session and stay one quarter ahead with your marketing all year long.

Become a Founding Member